Alaska and Hawaiian Airlines Merge Booking Systems, Creating Seamless Cross-Brand Travel Alaska Airlines and Hawaiian Airlines have completed a major…
Privacy Litigation and Cyber Risk Converge on Travel Merchants
Privacy Litigation and Cyber Risk Converge on Travel Merchants Two distinct pressures are reshaping how travel businesses handle customer data…
American and Alaska Airlines Explore Revenue-Sharing Partnership Amid Rising Fuel Costs
American and Alaska Airlines Explore Revenue-Sharing Partnership Amid Rising Fuel Costs American Airlines and Alaska Airlines are in active discussions…
Points Trap: How Airlines and Hotels Are Devaluing Loyalty Rewards in 2026
The Devaluation Engine: How Travel Loyalty Programs Are Becoming Points Traps Travel loyalty programs have long been marketed as one…
Alaska Air and Bank of America Deepen 30-Year Credit Card Partnership in High-Stakes Loyalty Overhaul
Alaska Air and Bank of America Deepen 30-Year Credit Card Partnership in High-Stakes Loyalty Overhaul Alaska Air Group and Bank…
Google Goes Granular: Individual Hotel Price Tracking Reshapes How Travelers Shop
Google Goes Granular: Individual Hotel Price Tracking Reshapes How Travelers Shop Google has expanded its hotel price tracking capabilities from…
AI Agents Are Bookings Biggest Growth Area So Is Fraud
AI Agents Are Bookings’ Biggest Growth Area. So Is Fraud. Travel merchants and operators are navigating a fundamental tension in…
Loyalty as a Distribution Lever: Why Hotel Programs Are Now Primary Booking Drivers
Loyalty as a Distribution Lever: Why Hotel Programs Are Now Primary Booking Drivers New research from the Global Hotel Alliance…
Neo and United Launch Co-Branded Travel Card for Canadian Market
A New Chapter for Canadian Travel Rewards: Neo and United Launch Co-Branded Card This Spring Calgary-based fintech Neo Financial is…
Booking.com Data Breach Sparks Surge in ‘Reservation Hijacking’ Scams Targeting Travelers
Booking.com Data Breach Exposes Millions of Travelers to Sophisticated Scams Booking.com has confirmed that unauthorized third parties accessed customer reservation…